
BUILDING BRAND ECOSYSTEMS
THAT SCALE.
Strategy / Identity / Marketing / Websites
CREATIVE MARKETING &
BRAND DESIGN STUDIO
We develop brand strategies that sharpen your positioning and resonate with your target audience.
By focusing on Art Direction, Performance Marketing, Human Behavior, and Data Analytics, we research, craft, curate, test, and refine your brand story to attract and engage both new and loyal audiences.
We partner with brands that share inspiring, educational, and conscious messages, working together to create a positive impact on our world and the people in it.
-
The Consulting & Speaking arm of Toggle Studio is designed to support founders, creatives, and in-house teams who need external clarity, momentum, or expertise. Whether you're navigating a brand pivot, exploring new directions, or simply need fresh eyes on your strategy, this offering meets you there.
We offer 1:1 consulting calls, deep-dive brand audits, team workshops, and strategy intensives tailored to your goals. Our sessions are practical, thoughtful, and deeply collaborative, ideal for clients who want to gain insight, explore ideas, and make informed creative decisions with confidence.
Abi also speaks on topics related to brand building, founder identity, creative direction, and marketing strategy. With experience leading brand and business talks for both small group workshops and large-format events, she shares real-world tools and stories that educate and inspire. Every session is grounded in industry experience and delivered with clarity, warmth, and integrity.
-
Our Branding & Web Design services offer an end-to-end creative process that transforms businesses into elevated, cohesive, and conversion-ready brands. From naming and brand identity to full website design and development, we shape brands that are not only beautiful, but built to grow.
Our branding process is grounded in strategy, we explore your business foundations, audience, values, and vision to create a meaningful identity system that reflects where your business is going. Every visual element is considered: from typography and logo marks to colour systems, art direction, and collateral. We then carry that identity through to a website experience that feels seamless, intuitive, and aligned.
With extensive experience designing on both Squarespace and Shopify, we blend UX strategy, storytelling, and conversion best practices to create websites that perform just as well as they look. Whether you’re launching a new venture or rebranding an existing one, our process is collaborative, strategic, and tailored to help your brand stand out, online and beyond.
-
Our marketing services are designed to help you scale with intention, blending data-driven strategy with creative execution to connect with your audience, drive conversions, and build brand equity over time.
We work across paid advertising, CRM/email flows, influencer strategy, and campaign ideation to deliver holistic, full-funnel marketing support. From launch campaigns to evergreen nurture sequences, we design systems that not only look beautiful, they perform. With a focus on ecommerce growth and founder-led storytelling, we meet your brand where it’s at and help move it forward.
Whether through retainer-based support or one-off strategic builds, we bring structure, creativity, and momentum to your marketing function so you can focus on running your business.
-
We take a holistic approach to Art and Creative Direction, crafting cohesive visuals that resonate deeply with your brand’s identity and message. Our team collaborates closely to develop innovative concepts that are both visually compelling and strategically aligned with your business goals.
From initial ideation to detailed shoot preparation and planning, we ensure every aspect of the creative process is meticulously thought out. Our approach includes developing strategic campaign direction that captures your vision, planning and organising all shoot elements, and managing every detail to bring the concept to life seamlessly.
We oversee all creative decisions, from set design to styling and art direction on the day, ensuring that your brand's story is consistently communicated across all touchpoints. With a focus on delivering a memorable and impactful presence, we create campaigns that engage, inspire, and drive results across every platform.
-
Our Social Media services provide a comprehensive approach to both management and strategic planning, designed to elevate your brand’s online presence. We develop tailored strategies that engage your audience and drive measurable results by leveraging data insights, trending content, and platform-specific best practices.
From content creation and scheduling to community management and performance tracking, we handle every aspect of your social media presence. Our team focuses on consistent brand storytelling, engaging visuals, and thoughtful captions that resonate with your audience and reflect your brand's voice.
We go beyond content creation to optimise campaigns based on real-time analytics, refining strategies to increase reach and engagement. Additionally, our services include influencer partnerships, social media advertising, and detailed campaign reporting to ensure your social media strategy aligns with your business goals.
Through consistent audience engagement and performance optimisation, we help you build a loyal community and amplify your message across all social channels, making a lasting impact.
RECENT PROJECTS
SEVEN POINTS WELLNESS
Integrative Chinese Medicine For Women
ACE
Align. Conquer. Elevate.
THE UNDONE
A Curated Approach To Style.
THE FORTITUDE LETTERS
A Community For Life In Your 20s
“As soon as the website launched, we experienced a significant boost in our conversions.”
“We partnered with Toggle Studio to enhance our eCommerce capabilities and elevate the user experience for L'uomo. From the initial brief to the final delivery, I was thoroughly impressed with the quality and attention to detail in Abi's work. Communication was always clear, and I appreciated the proactive suggestions that went beyond our original scope. Once the project was completed, we saw an immediate uplift in our results. I highly recommend working with Abi to anyone looking to enhance their eCommerce and user experience strategies.”
— Natalie, Marketing Manager at L'uomo

DRIVING GROWTH THROUGH CREATIVE DIRECTION, STRATEGIC REFINEMENTS, AND ELEVATED AUTOMATION SYSTEMS.
✱
WEBSITE DESIGN
✱
BRAND IDENTITY
✱
WEEKLY CREATIVE RETAINERS
✱
DESIGN INTENSIVES
✱ WEBSITE DESIGN ✱ BRAND IDENTITY ✱ WEEKLY CREATIVE RETAINERS ✱ DESIGN INTENSIVES
( THE STUDIO FILES )
Industry insights, exclusive discounts,
digital products, & new offers.